What is the primary purpose of figurative language?

Figurative language plays a crucial role in enhancing the richness of a text by creating vivid imagery and conveying emotions. It uses devices such as similes, metaphors, personification, and hyperbole to evoke feelings and create mental pictures that engage the reader's imagination. This imagery allows readers to connect more deeply with the text, as it conveys experiences and emotions in a way that literal language often cannot. By appealing to the senses and emotions, figurative language enriches the reading experience and fosters a greater understanding of a theme or message. Thus, its primary purpose is to engage and resonate with readers on an emotional level, making the writing more impactful and memorable.